PICS: Paddy Power Take Over Dublin & Troll England Ahead Of Ireland Clash

Brilliant.

Paddy Power are the kings when it comes to marketing. And that’s a fact. The Irish bookmakers are never afraid to take things right to the very edge, and are the masters at trolling.

And they’ve done it again this weekend ahead of Ireland’s huge Six Nations showdown with old rivals England at the Aviva Stadium tomorrow evening in Dublin.

House of Rugby is back with a brand new URC show – hosted by RugbyLAD founder Jason Hennessy, Ireland international Megan Williams and Olympic sevens star, Greg O'Shea. Follow and subscribe to it HERE.

Banners and full-page newspaper ads have been popping up taking the absolute piss out of England and their fans with some excellent Brexit puns and jokes among others.

Check these out. Absolutely fantastic work.