World Rugby launch legal bid as Greenpeace release Rugby World Cup oil video
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Not happy.
Rugby World Cup organisers have attempted to prevent Greenpeace from releasing a video condemning an oil company’s sponsorship of the event.
Irish comedian Seán Burke has joined forces with Greenpeace to provide a voiceover for the just under 90-second video that condemns fossil fuel companies, and how they ‘deliberately’ sponsor high-profile sporting events in an attempt to distract from their role in the climate crisis.
The video was released worldwide today, but World Rugby became aware of it after it was briefly posted online yesterday, and moved to try to stop it from airing.
According to the Independent, a cease and desist later was sent to Greenpeace by World Rugby, but this was ultimately ignored as the video is now available to view online and still is at the time of writing.
“In order to avoid the need for formal legal proceedings against you in relation to the unauthorised use of the Rugby World Cup intellectual property, Rugby World Cup Ltd requires that you immediately cease and desist from the unauthorised activities set out above,” a World Rugby letter to Greenpeace read.
Greenpeace says the fossil fuel industry produces a stadium full of oil every three hours and 37 minutes
Have a watch of the video below for yourself.